Follow Friday meme — Friend or Foe? (at least it’s part of a tongue-twisting...
The Next Web.com had a great post of the potential declining use of Follow Friday meme on Twitter. [tweetmeme source="zimanablog"] For those unfamiliar with the practice, Follow Friday is a meme...
View ArticleWhen Social Media Is Not A Marketer’s Friend
No matter how wonderful social media is among the marketing faithful, the content can sometimes become the foot that enters the mouth. Toyota tasted foot sandwich when a Saatchi & Saatchi- produced...
View ArticleCustomer Service in the age of social media and analytics
[tweetmeme source="zimanablog"] Ever fill your gas tank in New Jersey (ok, a bad question for a Garden State car owner)? As a native Hoosier, I for one get amazed every time I fill a tank passing...
View ArticleHow to organize your social media usage – the beginning of analytics
[wpvideo Y4dE6In9] The stream of social media tools seems never ending. Every day a new update or twist of usage comes along, to the point that it becomes difficult to know where to start. To that...
View ArticleUS social media users more likely than average adult to watch video/TV online.
This post is based on a retweet from @eMarketer. The retweet is their Stat of the day: US social media users are 7.7% more likely than average adults to watch video/TV online. (Via RAMA) This...
View ArticleIncrease your patience, retailers! Online Shopping is becoming Online Browsing
Which would you believe is true when a customer comes to your website – the customer sees what they want, then go ahead to purchase? Or that the customer visits several times? If you said the latter,...
View ArticleTwitter buys an analytic company
Twitter buys an #analytics company called “Trendly”. You can learn about the purchase in the following New York Times article: http://nyti.ms/cvzQzJ
View ArticlePentagon shows a lesson in managing social media goals within an organization
The Pentagon may not be the first place to think of social media, but then again innovation or interesting perspectives come from the least likely and most uncorrelated sources. Wired reported that...
View ArticleWatch out for a Profit! How Google Alerts and Google Analytics alerts improve...
The movie Saving Private Ryan is one of those movies that grips you to the point where you have to study the details. It’s been years since its acclaimed release in theaters, yet movie goers...
View ArticleSocial Media Tips: How Hashtags in Twitter Helps You Find People and Topics
Hashtags. Hashtags. Roily Polly Hashtags Hashtags. Hashtags. Tweet them up…Yum! Ok, so a play on the Barnes and Barnes song “Fishhead” is an odd match for this topic (I admit I still fondly remember...
View ArticleTips from the Twitter Master
Ok, had enough of the “What is Twitter?” and “How to make the most of Twitter in 140 characters or less?” Well, whatever! Suffer another “How-to” webpost on Twitter, except the suffering is extremely...
View ArticleTips from the Twitter Master Part 2 — Mashable's guide for using Twitter
Mashable has provided a free comprehensive guidebook of Twitter usage. From start to finish, new users can learn how to user Twitter effectively to produce the desired results. This is one of the most...
View ArticleAll together, in your best Steve Urkel voice —"Did I Do That on Twitter?"
[tweetmeme source="zimanablog"] Steve Urkel may have gotten into trouble with the Winslows on Family Matters, but you don’t have to do the same to your Twitter buddies. Tech N Marketing has a brilliant...
View ArticleIs your retweet unstoppable?
Want to make sure your retweet lives on forever, being clicked as it reaches to the far corners of the internet? This post has great looks at what make a retweet repeat from from tweeter to another....
View ArticleMaking The Most of #Hashtags – @AllAnalytics #Video
This All Analytics video, recorded in Brooklyn during 2011, covers how hashtags influence analytic strategy. There are also other tips available for hashtag ideas. Check out this Zimana blog post for...
View ArticleCEOWorld names Zimana’s Pierre DeBois one of the top Big Data experts to...
Earlier in 2014, CEOWorld Magazine named @ZimanaAnalytics among the top Twitter accounts to follow for Big Data. Managed by Zimana founder Pierre DeBois, the Twitter account curates a number of topics...
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